December 29, 2016 Hybrid Master Articles 0 VertexFX customers can rest assured that we will not be following the example of other trading platforms providers by increasing our prices and forcing brokers to adopt changes to suit our needs. We are continuing in our belief to support brokers become better businesses. We have seen an upsurge in interest from broker firms looking to avoid the increases in fees, which are due to come into effect on 1 January 2017. Over the last few months, there have been rumors of price increases. As a result, we’ve had more interest in our solutions – both VertexFX and Market Cloud, our leased, cloud-based platform – as brokers look for ways of minimizing cost increase. We’ve also benefited from brokers’ reluctance to move over to what they call ‘inferior trading platforms’. Switch to VertexFX is not too complex or onerous, especially with our technical support. And investors will not really notice much of a difference, in fact from a traders’ perspective, the move will actually enhance their trading experience. The other big benefit is that our packages remain affordable and flexible, which are scalable so can grow as the business expands. Three packages are currently available: VertexFX Standard Edition 1: ideal for new or small dealing rooms, with 100 concurrent users VertexFX Standard Edition 2: for businesses with a medium scale and has approximately 200 concurrent users VertexFX Enterprise Edition: for those who want unlimited access to concurrent users VertexFX Enterprise Edition Plus: for Banks, Exchanges & LPs, with unlimited online users We’ve grown because our partners appreciate our approach and culture of innovation, using the latest technologies to meet their current and future needs. And, importantly this does not come at an additional price, so brokers have cost certainty when it comes to budgeting. But for us, it’s not just about cost, it’s about respect. Brokers opt for VertexFX because we offer a true turnkey solution that provides a robust multi-level management platform where brokers have control over client’s parameters, risk management and much more. Rest assured we will remain transparent and won’t be putting up our prices.
